Chevron Left
Volver a Advanced Competitive Strategy

Opiniones y comentarios de aprendices correspondientes a Advanced Competitive Strategy por parte de Ludwig-Maximilians-Universität München (LMU)

4.7
estrellas
839 calificaciones

Acerca del Curso

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Principales reseñas

AD

30 de jun. de 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

AA

11 de feb. de 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

Filtrar por:

1 - 25 de 181 revisiones para Advanced Competitive Strategy

por Ameya D

1 de jul. de 2017

por JAIME R R H

24 de mar. de 2016

por Ambar H

21 de jun. de 2017

por Mahmoud M S

16 de ago. de 2020

por Francisco B

3 de abr. de 2020

por Gustavo G S

31 de dic. de 2020

por Кристина

16 de ago. de 2016

por Simon V d b

24 de mar. de 2016

por Justin J

16 de sep. de 2015

por Sourav B

7 de dic. de 2019

por Rafael C S

16 de dic. de 2020

por SAIKRISHNA S K

1 de nov. de 2020

por Ben C

18 de ago. de 2020

por Lanka A

18 de abr. de 2020

por Elias F

6 de jun. de 2016

por Felipe C B

19 de ago. de 2018

por Evgeniya T

16 de jul. de 2021

por Ibrahim Y

3 de mar. de 2017

por Vamsee V

6 de feb. de 2016

por Victor H M S

29 de mar. de 2019

por zahra a

19 de nov. de 2021

por Aditya K

25 de sep. de 2016

por Anil A

11 de feb. de 2019

por Jordi R

14 de ago. de 2021

por Janelle L

2 de ago. de 2020