Este curso forma parte de Programa especializado: Scale Up Your Startup

Ofrecido Por

Programa especializado: Scale Up Your StartupIE Business School

Acerca de este Curso

Company culture changes in the shift from startup to scaleup – and as the company moves and incorporates different people profiles and roles, culture becomes increasingly vital in ensuring that everyone understand the company´s mission, values, strategy, and objectives.
This course will help you get that crucial culture piece within your scaleup right.  You´ll discover the role (and relationship between) the company founder and the company culture in ensuring a successful transition to scaleup, gain insights on how and why to build and foster diverse teams, and understand the critical importance of corporate governance structures so you can implement the structures that make sense for your organization.

Culture can be your company´s superpower, and with this course, you´ll be able to build and maintain the company culture that will bolster your company through the scaleup phase – and beyond.

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Curso 3 de 4 en

Programa especializado: Scale Up Your Startup

Nivel intermedio

Experience working in a startup or scaleup is useful, but not required, for this course.

Aprox. 12 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Habilidades que obtendrás

strategy
Business Strategy
Leadership And Management
Entrepreneurship
Strategic Management

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Curso 3 de 4 en

Programa especializado: Scale Up Your Startup

Nivel intermedio

Experience working in a startup or scaleup is useful, but not required, for this course.

Aprox. 12 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Instructores

Coursera QA Team

Test

3324 alumnos

5 cursos

Joe Haslam

1448 alumnos

4 cursos

Ofrecido por

IE Business School

IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being.

Regularly featured among the top business schools in the world, IE Business School has an urban campus in Madrid and a faculty of more than 400 professors who teach students from approximately 90 countries in its undergraduate and master programs. IE uses innovative online, face-to-face, and blended learning formats, including the IE Communities Platform where knowledge and experiences are exchanged with over 50,000 IE graduates that currently hold management positions in more than 100 countries worldwide.

Mira cómo los empleados de las mejores empresas dominan las habilidades más demandadas

Obtén más información sobre Coursera para Empresas

Programa - Qué aprenderás en este curso

Semana

Semana 1

2 horas para completar

Culture

Culture scales - people don´t. If you want people to behave the same way when the founder is in the room as when they are not, then you have to get the culture piece exactly right. In this module, we discuss the concept of culture from a scaleup perspective to understand its importance, and we begin to establish key practices for building and promoting company culture through periods of growth and transformation.

2 horas para completar

3 videos (Total 10 minutos), 7 lecturas, 1 cuestionario

3 videos

Welcome to the Course!1m

Why Culture is So Important4m

The Importance of the Founder in Getting Culture Buy-In4m

7 lecturas

Stage of Company, Not Name of Company10m

Culture Eats Strategy For Breakfast10m

How Our Company Culture Helped Us Scale From 10 Employees To 27510m

Getting Human Resources Right10m

Why We Prefer Founding CEOs10m

Protecting Your Company from Itself — Why You Need HR (Podcast)25m

#GoBeyond (OPTIONAL)10m

1 ejercicio de práctica

Module 1 30m

Semana

Semana 2

3 horas para completar

Diversity

3 horas para completar

2 videos (Total 17 minutos), 10 lecturas, 1 cuestionario

2 videos

Examples of a Great Scale Up Culture: Netflix and Hubspot5m

IE Professor Interview: Celia de Anca on Diversity10m

10 lecturas

How Netflix Reinvented HR10m

Former Netflix Chief Talent Officer Patty McCord on Recode Decode (Podcast + Transcript)10m

Scaleup Leadership Lessons I’ve Learned Over 9 Years as HubSpot’s CEO10m

The HR Road to Scale Up10m

Engineering And Hypergrowth: Scaling Travelperk Without Losing Our Culture10m

Seek Diversity to Solve Complexity10m

How to Build a World-Class Team in a Global And Remote Context10m

12 Challenges That Companies Face in Scaling Internationally10m

Why Startups and Scaleups Fail Internationally: Top Three Reasons10m

#GoBeyond (OPTIONAL)10m

1 ejercicio de práctica

Module 230m

Semana

Semana 3

2 horas para completar

Corporate Governance

2 horas para completar

3 videos (Total 30 minutos), 6 lecturas, 1 cuestionario

3 videos

What is Leveling Up? End of Advisors4m

Corporate Governance: When Things Go Right & When Things Go Wrong6m

Entrepreneur Interview: Kike Sarosola, Founder of Room Mate Hotels20m

6 lecturas

This is How Startups “Level Up” After Raising Money10m

Should Your Startup Have an Advisory Board?10m

Startup Boards for Corporate Governance5m

Governance for Startups: How to Build and Manage a Board10m

10 Tips to Turn Your Startup Board Into a Secret Weapon10m

#GoBeyond (OPTIONAL)10m

1 ejercicio de práctica

Module 330m

Semana

Semana 4

5 horas para completar

Teams

5 horas para completar

4 videos (Total 17 minutos), 9 lecturas, 3 cuestionarios

4 videos

Hiring and Retaining Great People7m

The Science Behind Effective Teams 6m

Resources to Continue Your Learning1m

Final Thoughts on the Course1m

9 lecturas

Managing People Is Exceptionally Hard To Do Well. People Are Complex, And Organizations Are Just Full Of Them10m

5 Tips For Building A Great Team From Patrick Collison Of Stripe1m

The Evolving Role of a Founder CTO10m

The Onboarding Process: Packlink Engineering10m

Remote Work Q&A (Transcript and Podcast)15m

What Google Learned From Its Quest to Build the Perfect Team10m

The Five Keys to a Successful Google Team10m

#GoBeyond (OPTIONAL)10m

Project Instructions10m

1 ejercicio de práctica

Module 430m

Acerca de Programa especializado: Scale Up Your Startup

This specialization is intended for anyone who owns a startup or who has an interest in learning how to scale up their business exponentially. By the end of the specialization, learners will be able to:

Describe the key elements of a scaleup mindset Determine how ready they are to scale up their business Understand key best practices in scaleup, gained from industry insights and applicable to their own businesses Learn how to scale up a product successfully by addressing the key concerns of product development at the scaleup stage Evaluate and suggest process improvement for a growing company Discuss key considerations in team and personnel growth (including fit, team creation, diversity, and personal productivity and wellness during stressful times) This specialization features advice and best practices from scaleup expert Professor Joe Haslam, who provides the necessary framework to understand what scaling is all about and who adds to his own experiences and teaching a wide and carefully selected range of resources and industry examples to help guide learners through industry best practices and advice.

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Hay ayuda económica disponible?
Sí. En ciertos programas de aprendizaje, puedes postularte para recibir ayuda económica o una beca en caso de no poder costear los gastos de la tarifa de inscripción. Si hay ayuda económica o becas disponibles para tu selección de programa de aprendizaje, verás un enlace para postularte en la página de descripción.

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Building Culture in a Scale Up

Acerca de este Curso

Habilidades que obtendrás