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Learner Reviews & Feedback for Business Model Innovation by HEC Paris

4.8
stars
552 ratings

About the Course

Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by Laurence Lehmann-Ortega and Hélène Musikas and has proven to be a very valuable methodology for start-up entrepreneurs, business unit managers and intrapreneurs alike. It offers a practical and highly effective framework and toolbox to create, invent or reinvent business models in a very disciplined way. The approach starts with a deep dive into the 3 pillars of the business model: - The value proposition (who are our customers and what are we offering them?) - The value architecture (how are we organized in order to deliver this value proposition to our customers in due time) - The profit equation (how the alignment between the first 2 pillars generates a profit) 14 directions are then explored in order to invent or reinvent a business model. Examples of the directions include “reducing clients overall costs”, “modifying the revenue stream”, “introducing a third party”, “eliminating a step in the value chain”, and “exploring new resources”. Illustrated by numerous examples, both iconic (Ikea, Tetra Pack, Grameen Bank…) and more recent (Airbnb, Zopa, Drive Now…), these directions stimulate your creativity to rigorously explore all possible innovation paths. Innovation becomes an adventure, an odyssey… hence the name of the approach! Odyssey 3.14 is the result of over 15 years of research, consulting and teaching. Over 150 companies that have successfully invented or reinvented their business model have been thoroughly analyzed and will inspire you to develop your own new, innovative business model. This course is a part of the MSIE program at HEC. If you liked it, do not hesitate to consult the other courses of the program....

Top reviews

DO

Jun 10, 2021

This course assisted me greatly innovate an idea in the renewable energy production process, the innovation is currently being tested in Kenya after it was selected for funding.

Warm regards

CP

Nov 11, 2020

I really loved! The method is amazing, I am looking forward to use it in my company. I am just missing a cmplete report, or material that I can print and have in hands with all the content .

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51 - 75 of 168 Reviews for Business Model Innovation

By Conrad W

Apr 10, 2018

Great course! Highly recommended. If you want a fresh way to think of innovation and business modeling. .. take this class!

By Lorenzo B

May 31, 2020

I strongly suggest this course. The topic is very important, all well organized and explained and high level professors

By alexis b

Dec 3, 2016

Very interesting and professionalizing !! Moreover it is done in a way that keeps you in the need for more lectures !

By Jorge I C

Dec 8, 2020

A thorough introduction to the subject. Entertaining and bearable. I learned many things . The impeccable teachers!

By Rodrigo C S M

Jun 15, 2020

Complete, well explained and detailed course. It was a wonderful experience and delight to learn from this course.

By Javier F C F

Jul 6, 2022

Makes you think and analyze, it's good that it's challenging and worthwhile. Loved the examples from real life.

By Alejandro P

Oct 4, 2020

Nice curse with nice teachers. So well explained. I have extended my entrepreneurship and innovation knowledge

By Thomas P

Nov 15, 2021

Nice intro to business models. Covers a large range of different business models and tools to assess them.

By Annissa G

Apr 19, 2022

For someone who was not trained in business, this course is quite easy to understand and easy to follow

By Julien M

Feb 9, 2021

Really good stuff , high quality comparing to what I found on the subject. thank you very to HEC team.

By demetris

May 17, 2020

Excellent course, great material, outstanding. delivery and training material. Highly recommended

By Irfan N

Sep 12, 2020

Brilliant Program and a lot of of meaningful insight to know how the business innovation works!

By Vishwanath G

Nov 22, 2020

I like this Course and I feel that it will really help me to become a successful enterprenuer

By Mathieu

Jun 30, 2020

Very informative

Great content and assignments

Very impressed by the quality of the course

By Laurence K

Jun 8, 2017

vraiment intéressant. permet une approche structurée d'un pivot sur son business model

By Daniel J S

Oct 12, 2020

I liked the course and finished all the requirements. However I cannot my certificate

By LISO Q

Dec 1, 2016

Very good examples throughout the course : JCDecaux, the Spanish theatre, Michelin...

By Gonzalo A B

Mar 7, 2022

Very detailed, super applicable which the right balance between theory and practice!

By FAJAR S A P

Oct 30, 2020

Great course with a lot of explanations, examples, and provocative model. Thank you!

By Guillermo L

May 24, 2018

Excellent! Great!

If you are a enterpeneur seaching for new bussines, it is a must!

By Zola

Nov 16, 2020

Very helpful course, great insight about business model and how to create your own

By ahyeewan2

Mar 8, 2021

This course help your to rethinking the business model that address your needs!

By Zhumakhan I

May 17, 2023

Outstanding course with lots of examples.

Really revealing! Very good teachers!

By PRAJJWAL D

Aug 24, 2020

Excellent course for learning Business model basics and furthermore to that.

By QUETTIER

Aug 2, 2020

Thanks to the two teachers ! The course was illustrated with great examples