Chevron Left
Volver a Business Model Innovation

Opiniones y comentarios de aprendices correspondientes a Business Model Innovation por parte de HEC París

469 calificaciones

Acerca del Curso

Innovation goes beyond technology, products and processes. The new competitive landscape requires another, more holistic and strategic perspective, based on the concept of business models. This course gives you access to the Odyssey 3.14 approach, a pioneering framework that will help you invent or reinvent business models. This highly innovative approach has been developed by Laurence Lehmann-Ortega and Hélène Musikas and has proven to be a very valuable methodology for start-up entrepreneurs, business unit managers and intrapreneurs alike. It offers a practical and highly effective framework and toolbox to create, invent or reinvent business models in a very disciplined way. The approach starts with a deep dive into the 3 pillars of the business model: - The value proposition (who are our customers and what are we offering them?) - The value architecture (how are we organized in order to deliver this value proposition to our customers in due time) - The profit equation (how the alignment between the first 2 pillars generates a profit) 14 directions are then explored in order to invent or reinvent a business model. Examples of the directions include “reducing clients overall costs”, “modifying the revenue stream”, “introducing a third party”, “eliminating a step in the value chain”, and “exploring new resources”. Illustrated by numerous examples, both iconic (Ikea, Tetra Pack, Grameen Bank…) and more recent (Airbnb, Zopa, Drive Now…), these directions stimulate your creativity to rigorously explore all possible innovation paths. Innovation becomes an adventure, an odyssey… hence the name of the approach! Odyssey 3.14 is the result of over 15 years of research, consulting and teaching. Over 150 companies that have successfully invented or reinvented their business model have been thoroughly analyzed and will inspire you to develop your own new, innovative business model. This course is a part of the MSIE program at HEC. If you liked it, do not hesitate to consult the other courses of the program....

Principales reseñas


10 de jun. de 2021

This course assisted me greatly innovate an idea in the renewable energy production process, the innovation is currently being tested in Kenya after it was selected for funding.

Warm regards


11 de nov. de 2020

I really loved! The method is amazing, I am looking forward to use it in my company. I am just missing a cmplete report, or material that I can print and have in hands with all the content .

Filtrar por:

26 - 50 de 143 revisiones para Business Model Innovation

por Darren P C

1 de jul. de 2020

por Kave B

11 de may. de 2021

por Jesus J S G

16 de ago. de 2020

por Harvey G

13 de abr. de 2021

por Cyril S

13 de oct. de 2020

por Picard F

16 de nov. de 2016

por Adel M S

6 de jul. de 2020

por Rolland D

18 de feb. de 2021

por Phil M

15 de feb. de 2018

por Regina K

25 de oct. de 2020

por Aditya S

16 de may. de 2021

por jean-philippe L

30 de jun. de 2020

por Jean-Sébastien N

20 de jun. de 2018

por G. S (

15 de jul. de 2022

por malek m

13 de oct. de 2020

por nita n

27 de ago. de 2020

por Paola M L

19 de oct. de 2020

por Honore D T

3 de oct. de 2016

por Danielle E

18 de nov. de 2020

por Christine v d L

17 de abr. de 2020

por Conrad W

10 de abr. de 2018

por Lorenzo B

31 de may. de 2020

por alexis b

3 de dic. de 2016

por Jorge I C

8 de dic. de 2020

por Rodrigo C S M

15 de jun. de 2020