The Master Class experience is designed to serve as the final project experience for the Corporate Entrepreneurship Specialization. Alternatively, professionals with experience in opportunity analysis, business modeling, and corporate finance are invited to complete the Master Class experience without the preliminary courses.
Este curso forma parte de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations
3759 ya inscrito
ofrecido por
Programa especializado: Corporate Entrepreneurship: Innovating within CorporationsUniversidad de Maryland en College ParkAcerca de este Curso
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Fechas lÃmite flexibles
Restablece las fechas lÃmite en función de tus horarios.
Certificado para compartir
Obtén un certificado al finalizar
100Â % en lÃnea
Comienza de inmediato y aprende a tu propio ritmo.
Nivel principiante
Aprox. 16 horas para completar
Inglés (English)
SubtÃtulos: Inglés (English)
Fechas lÃmite flexibles
Restablece las fechas lÃmite en función de tus horarios.
Certificado para compartir
Obtén un certificado al finalizar
100Â % en lÃnea
Comienza de inmediato y aprende a tu propio ritmo.
Nivel principiante
Aprox. 16 horas para completar
Inglés (English)
SubtÃtulos: Inglés (English)
ofrecido por
Universidad de Maryland en College Park
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
Programa - Qué aprenderás en este curso
6 horas para completar
Identifying and Analyzing the Opportunity
Welcome to the Master Class for Corporate Entrepreneurs. This project-based course is designed to provide you with the resources and tools you need to develop a proposal for your corporate venture. Please study the readings below, which provide you with the materials and resources that you need to complete a successful proposal. We've also re-posted select video lectures from our companion corporate entrepreneurship courses to assist with your development of the new corporate venture proposal.
6 horas para completar
28 videos (Total 281 minutos), 4 lecturas, 1 cuestionario
4 horas para completar
Building the Business Model
This module challenges you to develop and apply the Business Model Canvas tool to scope a corporate challenge or opportunity. You will learn how to identify and communicate the nine elements of a business model: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partners, and Cost Structure.
4 horas para completar
24 videos (Total 170 minutos), 3 lecturas, 1 cuestionario
3 horas para completar
Crafting Strategies for Innovation Initiatives
This modules focuses on enhancing your understanding of how an internal venture is organized, and how to overcome resistance to your new venture ideas within the company.
3 horas para completar
12 videos (Total 120 minutos), 2 lecturas, 1 cuestionario
3 horas para completar
Building the Proposal
This module improves your understanding of how to secure and manage funding for your corporate venture. We will demystify key accounting and financing concepts to give corporate entrepreneurs a guide to developing the business case for their ideas, and securing funding to translate ideas into reality.
3 horas para completar
20 videos (Total 118 minutos), 3 lecturas, 2 cuestionarios
Reseñas
- 5 stars76,66Â %
- 4 stars10Â %
- 3 stars3,33Â %
- 1 star10Â %
Principales reseñas sobre MASTER CLASS FOR CORPORATE ENTREPRENEURS
por K15 de ene. de 2019
What an Amazing course,i recommend my buddies to try it out.Thanks cousera and University of Maryland
Acerca de Programa especializado: Corporate Entrepreneurship: Innovating within Corporations
For an increasing number of established companies, creating new business opportunities within the company is an imperative for success. Maturing technologies and aging product portfolios are requiring companies to create, develop, and sustain innovative new businesses. The Corporate Entrepreneurship Specialization is designed for those interested in learning how to innovate and apply entrepreneurship principles in the corporate setting.
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