Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.
Ofrecido Por
Digital Business Models
Universidad de LundAcerca de este Curso
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosHabilidades que obtendrás
- Digital Strategy
- Business Model
- Business Modeling
- Value Proposition
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
Programa - Qué aprenderás en este curso
Introduction to Digital Business Models
How Internet companies use digital business models
Developers as the new Decision Makers
Developers as the Engine of Digital Business Models
Reseñas
- 5 stars70,82 %
- 4 stars21,12 %
- 3 stars4,82 %
- 2 stars1,40 %
- 1 star1,81 %
Principales reseñas sobre DIGITAL BUSINESS MODELS
Good introduction to topic. Brilliantly summarized and characterized how iconic companies create, deliver, capture, and defend business value via Digital
Thank you for that very comprehensive course. It has opened my eyes to the newest forms of businesses which have taken a leap in the Digital platform.
In this course, I learnt about how traditional companies transform their business models to a digital one and I can able to relate & understand why my own company is doing so as well.
Hi! Congratulations for the course. So far I've enjoyed a lot!. I really like that you take in account Chinese companies as examples.
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