This course will provide learners with a fundamental understanding of the characteristics and marketing strategies related to two key global industries, sports and entertainment. The growth in both industries have been fueled by their ability to innovate via CCCI, i.e. cross-country and cross-industry expansion. There will be a graded quiz that will consists of 10 questions during the first two weeks (together worth 50% of the grade) and a final quiz that contains 20 questions (worth 50% of the grade) in the third week.
Acerca de este Curso
Habilidades que obtendrás
- 5 stars78,11 %
- 4 stars15,52 %
- 3 stars4 %
- 2 stars1,41 %
- 1 star0,94 %
Principales reseñas sobre INTERNATIONAL ENTERTAINMENT AND SPORTS MARKETING
I think an actualization of content and examples would be great, but the course is perfect for those who love sports and want to learn more.
So much to learn! What a great teacher and innovative topics. 100% recommended
I have gain more insights on Sports & Entertainment marketing. How Cross Country marketing can impact the business and adding more revenue.
Thank you, Professor Rae, from the bottom of my heart! I enjoyed the class.
Acerca de Programa especializado: International Marketing & Cross Industry Growth
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