Ready to Roll – The Video Production Process

In this module, you will learn about the basic functions that are found in most prosumer camcorders, and how you can get the best shots possible. First we’re going to explain what the basic camcorder can do for you. We will show you how to operate the camcorder in automatic and manual modes. We’ll demonstrate the features found in most tripods; how to get level shots; and how to mount and dismount the camera. You will also get to know the terms we use to describe camera moves, and we’ll suggest some do’s and don'ts. The shaky camera makes its presence felt, which can be distracting to your audience. Finally, we’ll provide some pointers to help you stabilize the camera even when you use it hand-held.

In this module you will learn more about the fundamental building block of visual storytelling - the shot. To know what shots to get you first need to know your story. We’ll introduce you to tools you can use to anticipate your shots in production, such as storyboards and shot lists. We’ll demonstrate what you should do when you arrive on location looking for the best angles, and why it’s important to “shoot and move.” We’ll show you how you can frame your shots, some do’s and don’t’s for using the zoom, and explain the value of the close up in your storytelling. You will learn about continuity and why it’s important to respect the “axis.” We’ll also share some pointers on getting the focus right, and introduce you to focus assist functions that are found in many camcorders.

Instead of using words, a visual story uses light. How to capture and control light is what good photography is all about. In this module, you will learn how to control the light that enters the lens, and how to reliably get the proper exposure. We’ll explain about the parts of a lens, the neutral density filter, the gain, shutter speed, and the iris. We’ll also share with you some exposure assists that are found in many camcorders. You will learn what it means to white balance to help you reproduce colours accurately. Additionally, we’ll introduce you to best practices when it comes to taking pictures on your smartphone, including apps that can extend your phone’s ability to shoot video. If you’re looking for a more economical way to shoot video, then this module will show you how to get the most out of your smartphone camera.

Good composition pulls our eyes to the most important part of the shot. But bad composition can make your images appear weak, failing to convey energy and motion. In this module, we’ll share with you some pointers on how to compose your shots in ways that build interest. We’ll introduce you to the Rule of Thirds, and demonstrate how to find depth in your image, using leading lines that guide our eyes to the subject matter. Also, we’ll explain why interview shots play such a valuable role in your storytelling. Good interview compositions follow the rule of thirds somewhat rigidly, and if it’s not done right, these are the shots you might need to reshoot. We’ll share some pointers on how to get interview shots done right, in ways that engage our interest. Close-ups are the common way to frame interview shots, where the guest is seen in a three-quarter profile, and their eyes are level with the lens. We’ll also share some pointers on making the background appear more interesting and less distracting.