Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.
Ofrecido Por
Acerca de este Curso
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosQué aprenderás
Complete a competitive analysis on a webpage
Interpret brand recognition through social media
Create sitemaps and robot.txt files, plan redirects, and manage site errors
Use a variety of SEO tools to conduct an audience analysis and develop personas of your ideal buyer
Habilidades que obtendrás
- Social Media
- Keyword Research
- Marketing
- Mathematical Optimization
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
Programa - Qué aprenderás en este curso
Getting Started and Introduction to On-page SEO
Introduction to Off-page SEO
Introduction to Technical SEO
Keyword Theory & Research
Reseñas
- 5 stars80,35 %
- 4 stars16,84 %
- 3 stars1,72 %
- 2 stars0,38 %
- 1 star0,70 %
Aspectos destacados
Principales reseñas sobre GOOGLE SEO FUNDAMENTALS
It's a bit tricky to analyze everything with only the free tools at our disposal. It would be great to have a student discount for some of the SEO-tools that we need during this course.
it was really very informational and knowledge enriched course... love the way of tutor with which she delivers and access learner's knowledge. would love to learn more...
I have learned how to find the best keyword based on many factors. then chose the best keyword for your site. this will help me to rank my website and how can I optimize my website.
This is not a trivial subject. Nevertheless, I feel completely confident in my newfound knowledge of it. Not only that, but I am very motivated to keep going with the rest of the specialization now.
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Programa especializado?
¿Hay ayuda económica disponible?
¿Tienes más preguntas? Visita el Centro de Ayuda al Estudiante.