This course focuses on understanding subsistence marketplaces and designing business solutions for the billions of people living in poverty in the global marketplace. To develop understanding of these markets, we use exercises to that enable learners to view the world from the eyes of subsistence consumers and entrepreneurs, facilitate bottom‐up understanding generated by participants, and provide insights from extensive research. More broadly, the course uses the context of extreme resource constraints to learn about the bottom-up approach pioneered through the Subsistence Marketplaces Initiative and apply it in broadly. A parallel project will focus on understanding a specific need in a subsistence marketplace, and designing a solution and an enterprise plan for implementation.
Este curso forma parte de Programa especializado: Desafíos globales para el comercio
Programa especializado: Desafíos globales para el comercioUniversidad de Illinois en Urbana-ChampaignAcerca de este Curso
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Prueba Coursera para negocios
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Programa - Qué aprenderás en este curso
Course Orientation
Module 1: Introduction to Subsistence Marketplaces and Bottom-Up Immersion
Module 2: Bottom-Up Immersion and Emersion
Module 3: Bottom-Up Design
Module 4: Bottom-Up Enterprise
Reseñas
- 5 stars62,60 %
- 4 stars15,65 %
- 3 stars3,47 %
- 2 stars6,95 %
- 1 star11,30 %
Principales reseñas sobre SUSTAINABLE INNOVATION FOR SUBSISTENCE MARKETPLACES
I will carry this experience with me throughout the rest of my career and life. This was a touching and fulfilling class and I highly recommend it to any professions.
It is a course which helps in better understanding of the problems , needs from bottom level
Great course with multiple great learning resources. The professor is passionate and goes above and beyond to present the course and experience.
The subject is very relevant in view of the SDGs and the instructor is passionate, involved, dedicated and interesting. But it is a bit repetitive and the grades take too long too come.
Acerca de Programa especializado: Desafíos globales para el comercio
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Programa especializado?
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