Este curso forma parte de Programa especializado: Diseño de interfaz del usuario/diseño de experiencia de usuario

4.8
estrellas
1,117 calificaciones

98 %

Roman Jaster

56.737 ya inscrito

Ofrecido Por

Programa especializado: Diseño de interfaz del usuario/diseño de experiencia de usuarioInstituto de Artes de California

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This course is focused on the early user experience (UX) challenges of research, planning, setting goals, understanding the user, structuring content, and developing interactive sequences. While the concepts covered will translate to many kinds of interactive media (apps, digital kiosks, games), our primary focus will be on designing contemporary, responsive websites. In this course you will complete the first half of a large scale project—developing a comprehensive plan for a complex website—by defining the strategy and scope of the site, as well as developing its information architecture and overall structure. Along the way we will also discuss:
- Different job descriptions in the web design industry and where UX and UI skills fall within this spectrum
 - The difference between native apps and websites
 - The difference of agile vs. waterfall approaches
 - User personas and site personas
 - User testing

The work and knowledge in this course continues in the last course in the UI/UX Design Specialization, Web Design: Wireframes to Prototypes, where you will tackle—finally—wireframes, visual mockups, and clickable prototypes.
This is the third course in the UI/UX Design Specialization, which brings a design-centric approach to user interface (UI) and user experience (UX) design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone.

These courses are ideal for anyone with some experience in graphic or visual design and who would like to build their skill set in UI or UX for app and web design. It would also be ideal for anyone with experience in front- or back-end web development or human-computer interaction and want to sharpen their visual design and analysis skills for UI or UX.

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Certificado para compartir

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100 % en línea

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Laboratorios de Coursera

Incluye proyectos de aprendizaje prácticos.

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Curso 3 de 4 en

Programa especializado: Diseño de interfaz del usuario/diseño de experiencia de usuario

Nivel intermedio

Aprox. 11 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Habilidades que obtendrás

Adobe Illustrator
Adobe Indesign
Treejack

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Laboratorios de Coursera

Incluye proyectos de aprendizaje prácticos.

Obtén más información sobre los laboratorios de Coursera

Curso 3 de 4 en

Programa especializado: Diseño de interfaz del usuario/diseño de experiencia de usuario

Nivel intermedio

Aprox. 11 horas para completar

Inglés (English)

¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?

Prueba Coursera para negocios

Instructor

Calificación del instructor

4,9/5 (210 calificaciones)

Roman Jaster

Visiting Faculty, Program in Graphic Design

School of Art

71.497 alumnos

2 cursos

Ofrecido por

Instituto de Artes de California

Mira cómo los empleados de las mejores empresas dominan las habilidades más demandadas

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Programa - Qué aprenderás en este curso

Calificación del contenido98%(5,629 calificaciones)

Semana1

Semana 1

1 hora para completar

Course Overview

1 hora para completar

4 videos (Total 12 minutos), 10 lecturas

3 horas para completar

The User Experience Process

This week I will give you a brief overview of the user experience process that I will teach in this course sequence. We will begin by defining the term "user experience", and then briefly look at the five phases of UX design: Strategy, Outline of Scope, Sitemap, Wireframes, and Visual Mockups. I will also talk about the differences between mobile apps and websites, and the differences between waterfall and agile approaches to UX design. Lastly, I will introduce you to the main project that you will be working on in this course and the one that follows it. You’ll be starting your first assignment at the end of the week. Last, here's something to keep in mind this week: “Design is not just what it looks like and feels like. Design is how it works.”—Steve Jobs

3 horas para completar

9 videos (Total 39 minutos), 5 lecturas, 2 cuestionarios

9 videos

Introduction to Week 11mDefining the term "user experience"4mUser-centric design3mWhat could possibly go wrong?4mThe UX Phases (part 1)4mThe UX Phases (part 2)3mWaterfall vs. Agile4mWeb vs. App7mProject Ideas: Alyson and Bradley5m

5 lecturas

Job Titles in the Web Industry7mAbout Web vs. App optional quiz1mProject Brief5mTry it yourself: Research existing restaurants15mA Final Thought for the Week1m

1 ejercicio de práctica

Web vs. App30m

Semana2

Semana 2

3 horas para completar

Asking Good Questions: Determining Strategy

This week is all about strategy. We will talk about how to conduct research in the beginning of a project. And I will tell you about the importance of defining a target audience for your website. We’ll also discuss how to determine user needs and client needs. The strategy that you develop in this first step in the UX process will influence all decisions you make further down the line. That’s why it’s so important to take the time and think about what you want to accomplish, what the goals are, and how they might be measured when the project launches.

3 horas para completar

8 videos (Total 90 minutos), 5 lecturas, 1 cuestionario

Semana3

Semana 3

3 horas para completar

What is in and What is Out: Outlining Scope

3 horas para completar

6 videos (Total 65 minutos), 2 lecturas, 1 cuestionario

Semana4

Semana 4

3 horas para completar

Getting your Ducks in a Row: The Sitemap

Welcome to the last week of this course. With your outline of scope in hand, you will now learn how to transform the content and functionality requirements determined last week into a navigable structure. This structure will be visualized by something called a sitemap. I’ll tell you all about sitemaps and how to create them. Along the way we will also define the term "information architecture". And I will introduce a tool called TreeJack, which will enable you to test your site map on actual users.

3 horas para completar

10 videos (Total 43 minutos), 5 lecturas, 1 cuestionario

10 videos

Introduction to Week 445sIntroduction to Sitemaps2mInformation Architecture1mSitemap Concerns8mSitemapping: an annotated process5mSitemap Elements3mSitemap Example2mTreejack Introduction3mTreejack Analysis5mSitemap: Alyson and Bradley10m

5 lecturas

My Stuff or Your Stuff?5mTry it Yourself: Test your sitemap using Treejack30mOther UX tools from Optimal Workshop5mNext Steps2mA Final Thought for the Week1m

Reseñas

4.8

226 reseña

5 stars
84,98 %
4 stars
11,43 %
3 stars
2,50 %
2 stars
0,89 %
1 star
0,17 %

Principales reseñas sobre WEB DESIGN: STRATEGY AND INFORMATION ARCHITECTURE

por MR21 de feb. de 2022

Well structured, to the point, with step-by-step coursework that is easy to follow, and with plenty of references for those who would like to dig deeper.

por JL28 de jun. de 2020

Well taught with examples and gems of past experiences along the way which really helps path the road towards the end of this specialisation journey

por SS27 de jul. de 2019

This course is extremely beneficial who wish to understand as to how web designing happens and works. I helps build strategy as it show show to build your ideas when you are actually working.

por AA4 de abr. de 2021

Amazing course! The way it's explained with real examples. Alyson and Bradley's projects are insightful for learning. The course is much better than the first 2 of the specialization.

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Acerca de Programa especializado: Diseño de interfaz del usuario/diseño de experiencia de usuario

The UI/UX Design Specialization brings a design-centric approach to user interface and user experience design, and offers practical, skill-based instruction centered around a visual communications perspective, rather than on one focused on marketing or programming alone. In this sequence of four courses, you will summarize and demonstrate all stages of the UI/UX development process, from user research to defining a project’s strategy, scope, and information architecture, to developing sitemaps and wireframes. You’ll learn current best practices and conventions in UX design and apply them to create effective and compelling screen-based experiences for websites or apps.

User interface and user experience design is a high-demand field, but the skills and knowledge you will learn in this Specialization are applicable to a wide variety of careers, from marketing to web design to human-computer interaction. Learners enrolled in the UI/UX Design Specialization are eligible for an extended free trial (1 month) of a full product suite of UX tools from Optimal Workshop. Details are available in Course 3 of the Specialization, Web Design: Strategy and Information Architecture.

Diseño de interfaz del usuario/diseño de experiencia de usuario

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Hay ayuda económica disponible?
Sí. En ciertos programas de aprendizaje, puedes postularte para recibir ayuda económica o una beca en caso de no poder costear los gastos de la tarifa de inscripción. Si hay ayuda económica o becas disponibles para tu selección de programa de aprendizaje, verás un enlace para postularte en la página de descripción.
What tools or software will I need to complete this course?
Since this is a graphic design course, to complete the assignments you will need access to a desktop or laptop computer with the appropriate software installed. You can't really do graphic design work properly on a smartphone or tablet. Adobe CC software is recommended for these courses, but alternatives are available. Software will be reviewed in greater detail in the first week of the course.

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Web Design: Strategy and Information Architecture

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Habilidades que obtendrás