AS
Apr 29, 2021
Learnt a lot of concepts in marketing that were hiding in plain sight. I want to thank all the professors who were part of making this course and Wharton online for making this accessible to everyone.
MK
Dec 10, 2015
Great! I am taking the course with almost no experience in this area. Really enjoyed this class and learned a lot. A lot of practical examples which helped me to understand all the parts. Thank you!
By Mauro J B
•May 7, 2020
Excelente curso! Muy interesante, por sobre todo los módulos de la Profesora Kahn
By Tzach L
•Feb 20, 2016
Good, clear, lectures.
Two minor issues:
Slides are not available
Tests are too easy
By Adrián C B
•May 1, 2020
We should have summaries of each Week's learnings, other than that great course
By Eseosa I
•Feb 16, 2020
The calculation aspect was difficult to understand, but in all, it was awesome!
By Devarshi
•Jun 13, 2021
Please provide the slides of the course. It helps a lot along with the videos.
By Sabrina E
•Apr 11, 2020
Very complete and easy to follow despite the language barrier and new concepts
By Divya G
•Sep 19, 2019
Some of the case studies we were introduced to were absent from the syllabus.
By Federico E
•Sep 7, 2018
Good, but a bit messy in the video organization and needs a bit of an update.
By Imanol A
•Jan 23, 2017
Some of the lectures were great and innovative, others felt rather out-dated
By PLINIO G C
•Oct 14, 2016
Exemplos muito associados à cidades estadunidenses. Sem comparações globais.
By Aravind P
•Dec 12, 2015
High quality content which is explained in a way that anyone can understand.
By Cisco J I
•May 13, 2020
A great, definitive introduction to key concepts in marketing and branding!
By Nina S
•May 21, 2018
Good quality videos with in-video participation prompts to keep you engaged
By Marco L
•Nov 29, 2020
Interesting, well delivered concepts. I enjoyed studying marketing basics.
By Adriana W
•May 14, 2020
Good guidance into the Introduction to marketing.
Easy to follow analogies.
By Sarah J H
•Jun 11, 2018
Loved the course but the materials are from 2013 and so could be updated
By Collins O B
•Jun 23, 2017
Great Course! Got to understand most of the basic concepts in marketing.
By huzhanfox
•Nov 19, 2018
The lectures are helpful. But no slides download is a bit inconvenient.
By Nancy L
•Apr 12, 2018
Course content is very up-to date, but not very structured as a whole.
By Paul G
•Mar 30, 2016
Very informative, but I wish it was a bit longer and more indepth! :)
By Kevin S
•May 6, 2021
This is a pretty high level overview. It is indeed an "Introduction"
By Joan M
•Jul 15, 2019
Very interesting and informative. I got a lot of ideas for my books.
By Qi K
•Jan 24, 2018
定位大陆,视频不翻墙无法加载,于是磕磕碰碰靠看字幕学完了这一系列课程。我刚庄行进入MKT领域,很多知识都可以拿来立即使用! 非常感谢!
By Dhruvil K
•Jul 2, 2016
The content is very well explained. Must take course for beginners.
By Antonia S
•Oct 13, 2022
I learned a lot but In some sessions, there were too many videos.