Este curso forma parte de Programa especializado: Omnichannel Retail Strategy

4.6
estrellas
65 calificaciones

Santiago Gallino

2680 ya inscrito

Ofrecido Por

Programa especializado: Omnichannel Retail StrategyUniversidad de Pensilvania

Acerca de este Curso

5759 vistas recientes

In this course, you will focus on understanding the main challenges and opportunities that the Retailer’s supply chains are seeing today. You will start by revisiting the supply chain fundamentals, concentrating on the impact that the digital transformation is having on these fundamentals. You'll then learn how meaningful retail analytics can generate value for retailers and their supply chains. By the end of this course, you will be able to identify what traditional retailers are doing to successfully navigate the digital transformation.

Fechas límite flexibles

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Certificado para compartir

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100 % en línea

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Curso 3 de 3 en

Programa especializado: Omnichannel Retail Strategy

Nivel principiante

Aprox. 7 horas para completar

Inglés (English)

Fechas límite flexibles

Restablece las fechas límite en función de tus horarios.

Certificado para compartir

Obtén un certificado al finalizar

100 % en línea

Comienza de inmediato y aprende a tu propio ritmo.

Curso 3 de 3 en

Programa especializado: Omnichannel Retail Strategy

Nivel principiante

Aprox. 7 horas para completar

Inglés (English)

Instructor

Calificación del instructor

4,76/5 (18 calificaciones)

Santiago Gallino

Charles W. Evans Distinguished Faculty Scholar Associate Professor of Operations, Information and Decisions

The Wharton School

2680 alumnos

1 curso

Ofrecido por

Universidad de Pensilvania

Programa - Qué aprenderás en este curso

Semana

Semana 1

2 horas para completar

Module 1: Digital Supply Chains

In this module, you will begin to explore the challenges and opportunities that retail supply chains are experiencing today. You'll develop a clear definition of supply chains and gain an understanding of the fundamentals of product flow. You will also assess the characteristics of an efficient supply chain when considering how to best connect a customer to their desired product in both traditional and digital retail. By the end of this module, you will be able to identify the digital capabilities needed for any retailer who wants to navigate the digital transformation in retail.

2 horas para completar

5 videos (Total 42 minutos), 1 lectura, 1 cuestionario

Semana

Semana 2

2 horas para completar

Module 2: Retail Analytics

In this module, you will discuss the importance of supply chain analytics as a digital capability. You will build a framework for understanding the different types of analytics—descriptive, diagnostic, predictive, and prescriptive—and will assess the impact that each has on a retailer's ability to identify a problem, understand the cause, and ultimately determine what tools can be leveraged to solve the problem. By the end of this module, you will be able to demonstrate the value of supply chain analysis to contribute to efficient decision-making within your organization.

2 horas para completar

7 videos (Total 58 minutos), 1 lectura, 1 cuestionario

Semana

Semana 3

2 horas para completar

Module 3: Retail Platforms

In this module, you'll examine how digital platforms have driven disruption in retail. You'll identify examples of companies who have successfully transformed the retail industry and analyze the strengths and weaknesses of digital platform formats, comparing traditional online retailers with more relevant e-commerce approaches. By the end of this module, you'll determine the importance of an integrated retail approach and why it's important to be dynamic in both the physical and digital retail landscapes.

2 horas para completar

3 videos (Total 44 minutos), 1 lectura, 1 cuestionario

Semana

Semana 4

2 horas para completar

Module 4: Digital Transformation in Retail

In this module, you'll do a deep dive into what makes a retailer successful by examining the importance of focusing on customer-driven decisions. You'll utilize the information fulfillment matrix to better understand how retailers meet customer demand and will examine a study on what drives customer tradeoff decision making. By the end of this module, you'll be better able to leverage technology in an omnichannel retail approach to be successful across various retail industries.

2 horas para completar

5 videos (Total 45 minutos), 1 lectura, 1 cuestionario

Reseñas

4.6

15 reseña

5 stars
72,72 %
4 stars
18,18 %
3 stars
4,54 %
2 stars
3,03 %
1 star
1,51 %

Principales reseñas sobre RETAIL DIGITAL SUPPLY CHAIN

por JD21 de abr. de 2022

It is really a good course covering the basics of Digital transformation needed for Retail industry

por CM17 de ene. de 2023

Muy adecuado para aquellos trabajan en el area de retail y quien dar un primer paso teorico

por PK12 de may. de 2022

Its great to lear the digitial supply chian along with e- commerce industry this course let met understand the so new things and channalize me to rethink for the agile and resilience supply chain.

por AH8 de may. de 2022

The information provided in the course was very interesting but the language barrier it is not well organized and the grammar could use correction.

Ver todas las reseñas

Acerca de Programa especializado: Omnichannel Retail Strategy

This Specialization provides learners with insight about operating in a transformed retail industry. You'll learn how to navigate the disruption in retail marketing caused by COVID-19 and to develop a framework to create a competitive strategy that focuses on a new customer-centric approach to marketing. You'll also learn the fundamentals of human capital management, with a focus on the retail industry, and do a deep dive into some of the practices that drive organizational success. Finally, you will review supply chain fundamentals, concentrating on the impact that the digital transformation has had on the retail industry. In utilizing meaningful retail analytics, you will learn how to generate value for retailers and their supply chains.

Preguntas Frecuentes

¿Cuándo podré acceder a las lecciones y tareas?
El acceso a las clases y las asignaciones depende del tipo de inscripción que tengas. Si tomas un curso en modo de oyente, verás la mayoría de los materiales del curso en forma gratuita. Para acceder a asignaciones calificadas y obtener un certificado, deberás comprar la experiencia de Certificado, ya sea durante o después de participar como oyente. Si no ves la opción de oyente:
es posible que el curso no ofrezca la opción de participar como oyente. En cambio, puedes intentar con una Prueba gratis o postularte para recibir ayuda económica.
Es posible que el curso ofrezca la opción 'Curso completo, sin certificado'. Esta opción te permite ver todos los materiales del curso, enviar las evaluaciones requeridas y obtener una calificación final. También significa que no podrás comprar una experiencia de Certificado.
¿Qué recibiré si me suscribo a este Programa especializado?
Cuando te inscribes en un curso, obtienes acceso a todos los cursos que forman parte del Programa especializado y te darán un Certificado cuando completes el trabajo. Se añadirá tu Certificado electrónico a la página Logros. Desde allí, puedes imprimir tu Certificado o añadirlo a tu perfil de LinkedIn. Si solo quieres leer y visualizar el contenido del curso, puedes auditar el curso sin costo.
¿Hay ayuda económica disponible?
Sí. En ciertos programas de aprendizaje, puedes postularte para recibir ayuda económica o una beca en caso de no poder costear los gastos de la tarifa de inscripción. Si hay ayuda económica o becas disponibles para tu selección de programa de aprendizaje, verás un enlace para postularte en la página de descripción.

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Retail Digital Supply Chain

Acerca de este Curso