Consumer Information Processing

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Destrezas que aprenderás

Advertising, Integrated Marketing Communications, Marketing Communications, Marketing


4.7 (2,195 calificaciones)

  • 5 stars
    77,72 %
  • 4 stars
    18,99 %
  • 3 stars
    2,41 %
  • 2 stars
    0,50 %
  • 1 star
    0,36 %


20 de abr. de 2020

Got clear and valuable insights about IMC with good examples. Thank you very much, Prof. Eda Sayin for the classes and extending greetings for extra lectures and interviews from media professionals.


17 de dic. de 2020

A well tailored, educational course that helped me understand Marketing theory without a marketing background! To the point subjects, well presented and analytical explanations. Thank you Eda!

De la lección

IMC Planning Process

Impartido por:

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    Eda Sayin


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