This course is the culmination of the Graphic Design Specialization and gives you an opportunity to tie together your knowledge and skills into a single project: a brand development guide for a company you will invent.
Este curso forma parte de Programa especializado: Diseño gráfico
25.470 ya inscrito
ofrecido por
Programa especializado: Diseño gráficoInstituto de Artes de CaliforniaAcerca de este Curso
50.911 vistas recientes
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Curso 5 de 5 en
Nivel intermedio
Aprox. 25 horas para completar
Inglés (English)
Subtítulos: Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Alemán (German), Ruso (Russian), Inglés (English), Español (Spanish)
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosQué aprenderás
Synthesize typography, imagemaking, composition and systematic thinking skills through ideation, invention, and conceptualization
Demonstrate visual research and development skills through the creation of a Brand Development Guide
Expand a brand identity's palette through the inclusion of graphic marks or icons, color, secondary typefaces, and/or images
Habilidades que obtendrás
- Adobe Photoshop
- Adobe Indesign
- Graphics
- Color Theory
Fechas límite flexibles
Restablece las fechas límite en función de tus horarios.
Certificado para compartir
Obtén un certificado al finalizar
100 % en línea
Comienza de inmediato y aprende a tu propio ritmo.
Curso 5 de 5 en
Nivel intermedio
Aprox. 25 horas para completar
Inglés (English)
Subtítulos: Árabe (Arabic), Francés (French), Portugués (europeo), Italiano, Vietnamita, Alemán (German), Ruso (Russian), Inglés (English), Español (Spanish)
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negocios
ofrecido por
Instituto de Artes de California
CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions.
Programa - Qué aprenderás en este curso
1 hora para completar
Course Overview
1 hora para completar
2 videos (Total 18 minutos), 7 lecturas
4 horas para completar
Ideation: Invent Your Client
In this module you will choose an area your start-up company works in, create a written (fake) history of your company, define company idealogical goals and philosophy, brainstorm for naming ideas and name your company.
4 horas para completar
5 videos (Total 21 minutos), 2 lecturas, 1 cuestionario
3 horas para completar
Visualization: Make Your Fake
In this module you will carry out visual research of reference material for your start-up's identity. You will create digital “mood boards” to show the look and feel and visual direction of your company's identity.
3 horas para completar
2 videos (Total 6 minutos), 2 lecturas, 1 cuestionario
5 horas para completar
Logotype: Brand Your Brand
In this module you will learn how to create a logotype for your company, with emphasis on finessing typographic forms.
5 horas para completar
8 videos (Total 39 minutos), 1 lectura, 1 cuestionario
5 horas para completar
Palette: Expand Your Brand
In this module you will be extending the palette of your brand identity by creating a suite of elements for your start-up company: color palette, visual mark, secondary typefaces, imagery/forms and a secret ingredient.
5 horas para completar
10 videos (Total 34 minutos), 1 lectura, 1 cuestionario
Reseñas
- 5 stars92,42 %
- 4 stars6,64 %
- 3 stars0,55 %
- 2 stars0,09 %
- 1 star0,27 %
Principales reseñas sobre BRAND NEW BRAND
por YW27 de sep. de 2016
This project provide us an opportunity to do a real work, by using the typeface, color palette, logo mark, layout, which is interesting and helpful!
por KM10 de jun. de 2020
Great course and the project covered all the topics we needed to learn. Nice hands-on experience. It boosted my confidence. Thank you to the instructor! You helped me gain a new skill!
por ZG5 de feb. de 2022
It was a really well designed course giving us opportunity to practice a lot and get a deeper insight of things we learnt before and see how theory works in practice. Thoroughly enjoyed it!
por EI28 de sep. de 2016
I really really loved the entire course and will recommend it to my friends and work mates, excellent tutors and easy to understand their lectures. Thank you so so much!!
Acerca de Programa especializado: Diseño gráfico
Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio.
Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Programa especializado?
¿Hay ayuda económica disponible?
What tools or software do I need to complete this course?
¿Tienes más preguntas? Visita el Centro de Ayuda al Alumno.
