In this course, Parsons faculty and industry experts dive deep into the transformation of fashion retail. You’ll explore the fusion of retail and entertainment and the increasing importance of omnichannel client relationships. Through an examination of disruptive retail innovations, such as on-demand delivery and virtual reality, you’ll learn how industry leaders are keeping up with customer expectations. You’ll look at e-commerce strategies through the lens of listening to and applying customer feedback and how brands stay relevant in the direct-to-consumer marketplace. Finally, you’ll consider the post-COVID consumer and how e-commerce and remote clienteling can be leveraged within the fashion business to ensure customer satisfaction and loyalty.
Este curso forma parte de Programa especializado: Transforming the Fashion Business
Ofrecido Por


Acerca de este Curso
At least 2 years experience in fashion retail, marketing, brand management, or similar creative businesses.
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosQué aprenderás
How to design an experiential retail strategy
Ways to apply various fashion system methodologies
How to manage an omnichannel retail business model
Ability to analyze the digital future of the retail experience
Habilidades que obtendrás
- Merchandising
- omnichannel processes
- Customer Journey Mapping
- retail strategy
- E-Commerce
At least 2 years experience in fashion retail, marketing, brand management, or similar creative businesses.
¿Podría tu empresa beneficiarse de la capacitación de los empleados en las habilidades más demandadas?
Prueba Coursera para negociosOfrecido por
Programa - Qué aprenderás en este curso
Fashion Retail Transformation
Retail Operational Planning for Future Business Models
Fashion E-Commerce
Fashion Distrbution Strategy for the Post-Pandemic Era
Reseñas
- 5 stars78,68 %
- 4 stars14,75 %
- 3 stars3,27 %
- 2 stars1,63 %
- 1 star1,63 %
Principales reseñas sobre FASHION RETAIL TRANSFORMATION
The Audio settings were very low for this course compared to other courses on coursera that I have taken, despite of full volume the videos seemed that their recording was pretty low volume
As an experienced retail associate, and now manager, this course was engaging, and providing a different and progressive perspective on the future of fashion retail.
this course is amazing and it's help me understand about retailing much better than before!
Acerca de Programa especializado: Transforming the Fashion Business

Preguntas Frecuentes
¿Cuándo podré acceder a las lecciones y tareas?
¿Qué recibiré si me suscribo a este Programa especializado?
¿Hay ayuda económica disponible?
What background knowledge is necessary?
Is this course truly 100% online? Do I need to attend any classes in person?
What does this course cover?
Where can I find the suggested supplementary reading?
¿Tienes más preguntas? Visita el Centro de Ayuda al Estudiante.